According to the latest Manpower Employment Outlook Survey released today by ManpowerGroup, the Net Employment Outlook for Quarter 1 2012 is +9%, an increase from the +7% Outlook during Quarter 4 2011, and stable compared to one year ago when the Outlook was +8%. This represents the most promising hiring Outlook since 2008.
U.S. employers expect hiring to increase slightly in Q1-2012
A new national survey from Jobvite reveals more than 22 million Americans used social networks to find their most recent job opportunity – up 7.7 million from last year’s survey. One in six members of the workforce say an online social network was one of the sources they used to find a job, and those with more contacts get better results. With the national unemployment rate at 9.0% in October, fierce competition has 54% of all job seekers using Facebook, LinkedIn or Twitter in their hunt for work.
Career Services and Development Sites received largest number of unique visitors to date
In September 2011, nearly 30 percent of the European online audience (108.4 million unique people) visited sites in the Career Services and Development category, reflecting the most unique visitors the category has seen to date. Within the category, the Training and Education sub-category experienced the highest growth with a 28 percent increase, followed by Job Search with a 21 percent increase.
Among the top Career Services and Development sites for September 2011, Monster Inc. received the most unique visitors at 9.4 million unique people. Indeed.com followed, with 8.3 million unique visitors, reflecting a sizeable 39 percent growth from the previous month. Jobrapido, an aggregator of listings from other job sites, ranked third, drawing 7.7 million visitors in September. The fourth largest site in the Career Services and Development category was Espace Emploi International, a site for French companies and French nationals listing international vacancies, which attracted nearly 5 million unique visitors in September 2011. Top Career Services and Development Sites in Europe by Unique Visitors
Executives now challenging HR and Marketing for responsibility of the Employer Brand strategy
In an era of social media dominance where employer branding continues to develop around the world, HR and Marketing are now being challenged by Executives for control of the Employer Brand strategy in new survey findings from Employer Brand International. The global research study surveyed more than 1700 organizations worldwide.
The study found Executives are taking more responsibility for the employer brand strategy with a 13% increase over the past two years at the same time HR departments solely responsible for the strategy has declined by 12%. Interestingly, in Russia more Executives are responsible for the strategy than the HR department highlighting that leaders in emerging markets are taking a more strategic approach and aligning employer branding to organizational strategy compared to companies who were early adopters in the USA and UK.
2011 Global Employer Branding Study Results [incl infographic]
Reppler, a social media monitoring service, recently conducted a survey of 300 professionals who are involved in the hiring process at their company to understand the use of social networks for screening job applicants. The results of this survey are shown in this infographic:91% of Recruiters check Social Networks
Recruiting leaders that ignore mobile should be waterboarded according to Dr. John Sullivan, a well-known thought leader in HR. Career sites are not mobile friendly but the way we consume information is going via the mobile web at a huge pace. Due to the explosion of the smartphone and tablet sales, mobile internet usage will be larger than fixed internet in 2013 [read more about this in our Future of Mobile Recruiting series]. In fact, 92% of of the Fortune 100 companies ingnore the mobile channel. In the top 35 US Firms only 4 Career Sites are mobile-friendly and 1 company offers a native mobile (career) app.
“The recruitment industry took 15 years to migrate from print media to digital media”, says Dave Martin who’s Head of Mobile and Product Strategy at BraveNewTalent. “Social media has kickstarted recruitment innovation and created a new focus on community based recruitment. But disappointingly the employers have failed to maximize on mobile web or mobile apps. Given the intrinsic partnership between social and mobile web, it is crucial for employers around the wold to recognise and engage with mobile”.
Mobile is growing fast, are you?
So you don’t have a Facebook Fan Page yet? And you don’t have a LIKE button on your Career Site or Job Pages? Think again. Here are 10 quick facts you should know about consumer behavior on Facebook.
[slideshare id=9179515&doc=facebookreportfinal2011-110908120345-phpapp01]
But wait there is more… This 167-slide presentation contains over 1.000 facts & figures about social media in more than 30 countries. Wow! Topics cover main adoption & usage, brand interactions, role of employees in using social media and much more.
[slideshare id=9249498&doc=socialmediaaroundtheworld2011-110914000406-phpapp01]
20 eye-catching facts about Social Media around the world 2011
Social media not only connects consumers with each other, but also with just about every place they go and everything they watch and buy. Nielsen’s new Social Media Report looks at trends and consumption patterns across social media platforms in the U.S. and other major markets, exploring the rising influence of social media on consumer behavior.The State Of Social Media Report Q3-2011
According to the Manpower Employment Outlook Survey of global hiring trends released today, employers in 21 of 39 countries expect the fourth-quarter hiring pace to soften from the third quarter. However, Net Employment Outlooks remain in positive territory and are stronger than they were last year at this time in the majority of countries and territories that ManpowerGroup surveys. Other findings include:
Employment Outlook: Hiring expectations in Q4-2011 weaken but remain positive