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Everything you wanted to know about Facebook – Facts and Figures 2012

Did you know that Facebook is responsible for 20% of all US Internet traffic? That might explain why they’re worth approximately 100 Billion Dollars these days. Here’s a list of the most compelling facts and figures about Facebook.com.

  • 901 million monthly active users.
  • Most popular page: Facebook, with 67,385,331 fans.
  • 300 million photos uploaded per day, as of March 31, 2012.
  • By the end of March 2011 there had been 125 billion friend connections
  • Users are registering 3.2 billion Likes and Comments per day.
  • Average time spent is 19 minutes a day.
  • Most popular app: Socialcam, with 51,500,000 users.
  • More than 42 million Pages with ten or more Likes at the end of March 2012.
  • Facebook is available in more than 70 languages.

Everything you wanted to know about Facebook – Facts and Figures 2012

Everything you wanted to know about LinkedIn – UK statistics and trends 2011

On request by UK newspaper City A.M., I’ve compiled a list of facts and figures about the usage of LinkedIn in the United Kingdom. Did you know that the LinkedIn.com site has 4,712,656 UK members at this moment?

This month I expect they will break the 4 Million barrier of people that will visit LinkedIn.com in the UK. In fact, on the 4th of January 2011 LinkedIn.com had the most visitors ever: 498 thousand in one day. This may not become as big surprise as the first working day / week is one of the busiest days in Recruitment.

The number of monthly visitors at LinkedIn.com (directly measured) keeps on growing spectacular:

Everything you wanted to know about LinkedIn – UK statistics and trends 2011

Who are the most active users on LinkedIn.com?

At the truManchester unconference last week I lead, together with Mark Williams, two 2 tracks about LinkedIn. During both tracks the usage and penetration (i.e. the percent of Internet users visiting the site) of LinkedIn was discussed. I knew that the Dutch are world champion in LinkedIn but it’s always nice to see how this compares to other countries.

Interestingly, comScore acquired the Dutch company Nedstat last week, both well-known players in the field of web analytics, and they looked into the LinkedIn.com figures and stats. Apparently because comScore employees noticed that their new Dutch colleagues were very active on LinkedIn. Or would that have to do with the takeover?

In any case, LinkedIn reaches 15.2% of all Internet users in the Netherlands and they spend about 21 minutes and watch an average of 64 pages in this professional business network (based on stats from July 2010). There are over 2 million Dutch profiles (2.7%) on a total of 76 million users worldwide.

Who are the most active users on LinkedIn.com?

Everything you wanted to know about LinkedIn – statistics and trends 2010

On request and by popular demand, I’ve compiled a list of facts and figures about the most professional networking site; LinkedIn. Did you know that the LinkedIn.com site was launched exactly 7 years ago, on 5 May 2003, and has 66,266,528 members at this moment?

LinkedIn corporation has currently 500 employees with its headquarters based in Mountain View, California and the European office centered in London, England. Their Customer Service center is based in Omaha, Nebraska. They also have smaller (sales) offices in San Francisco, New York, Chicago, Sydney, Mumbai and Amsterdam. The sales offices outside the USA are located in countries where there is relative high penetration or large population of users:

  • Australia 1,235,574 members
  • Canada 2,337,350
  • India 5,380,162
  • Netherlands 1,811,174
  • United Kingdom 3,855,936
  • United States 32,987,660

On average 36.5M people visit LinkedIn.com every month. In March 2010 they had the most visitors in one week until today: 15.1 Million. See also the following directly measured weekly stats:

Everything you wanted to know about LinkedIn – statistics and trends 2010